Wilmette Life (Wilmette, Illinois), 4 Nov 1937, p. 34

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lya aBuics th~an in any new models 1new r sner unisteet turret top bodie'. v . introduced by thi s manufactuer have been designed for the Series 8(j the last flve years. and 90 Buicks. This ,nonth, ail over America, peoplîe's Outstanding among these are the: Standout la style Parade eyes are fixed on. the new 1938 cars. new *eDynaflashi" engine, that permit -lieenewsth ý both ifl'idc higher compression without detona- andi out mark the: new- Buicks as an-, Ton cati buy any one of the neW tion anid consequenti)y greater PoweL1 other . standout i l t 1938 style par- models, and get more mo:oring rom. ad performanceý; coil spring rear adu. 1Tht attractive radiator grille!s fortandbeaty nd stisacton han suspension, an innovation result.ing art. of new ddesign andarducaii ever hefore.in maàrked improvement inriding a411(1 ecios vith the, color line-of tho But when that -sleek new carroilis out -steering qualities as welI as saiety: hooti carrieti dewxi througli the Cciin- of the showroom, willil be equiipped ýnew "sient zone" body, mioun.ting. ter surinouiited by ýthe . Buick crest. with the most impçortant thiog ).Ou %wiuch further elimites roati vilrj- 1-ood lids this y-eai-:lift from the need for your peace of mind-Iiabilhty tion from the car bodies, andi, a ncw niolding. une for, more convenien-: insurance? self -shif ting, tranimission, which will lighit service, with fixed hood sid. You wilJ need iability insurance forb otina t-xta'ot n 1hel .. pne Ining greater strength andi .Ipriced Series'40 cars. sldt otefotct he ea your own protection aginst damiage IpratCagsaseld . a tt ractivendouves iae ciaiî < ariig on acdet The Buick engineeringch anges art :sat,-fnishedttchrime do iiress Ask us about this -.important policy regarded_ as among the most impor- ed paniels %vith'the foremosr jpanels ut' today. tant in the indtistry this year. Botl eachi side carrving the model name. the engine improvements and the neuw Split --tpev.iîdsîieîîs ar.t slant- I'cSE R I slU rinfg ;4ar sspnon, are ex- ed acto-meetthu sioth contour R gigfetroms hefor 1938.iumof the steel turret top and are equip- INSUflANCg AêENCY price field through the medium andi ped for. tin windshield wipers and 8. G.Eee IlOeupper medium brackets, Buick's, twinI defrosters built into the interior heaviest volume is in the $1,00 fiel(lgarnish nioldings., a distinctive new 522 Cwifer St. Winnetka 858 covered by the Series 40 Special leature. jgroup of cars. According to the i earwarçl>. iheu ne%%, Huicks are conipletelvresîye with an unusual arrangement oi tail .lights, license il- 11urninlation aind !top) light used on ail sedan inodels. Elinjinated'hsya respective price ranges," Cari iL Hanso : declared. in describi'ig thé buying inter- est displaved by visitors. Cununenïéitinig the host of iitw fea- tUrts tu be fiounci in ail-three 1938 1Id :Ons, Mr. Hanson said: Thie imnidat andl nost striking iimpressîin uf tht:, niew cars is gainiet froni their; new heautY of !ne and, the overail bignes: tî; t heir appearance., Anbnounced as tt biggest anfd rooiest- cars ever built by the Hudson Motor Car. conlpany. tht: brillialit new -treatmeîît of the front. grille whichl accentuates the new long. 11(g( 1-lne and, tarrie4ý the eye. ahmig tht:ý e ehth heboiiiînniediatel%, cu n îrm tis annlounceient froni tht:" ~tnd<>îtutoi mtside appeafalîce. -Ill the itrorof ail three new cars, ~ r~ad~-new~tli~n îsandi ltixtrý new ihîgililevels. J Iudsoln in- terior% d. lreadlv uutstanding ini the in- dustry in 193, are roonhier Ihy-)Ž iluces. more of interior body lîgth iin 193'x. These 2 indics, uhtai,îed by a re-desigît ofi the iront Conpartinxeîtare usto e Irovle a(ditional leg roM>)1i in the rear :. ifpartinent. OMfer USt,4. Surise", For the convenience and accommt-o- dation of North Shore residents we have opened an, Automobile Fi- 1mount1eci in the center of the luggal c onPa rt nt door on sedan mode hl ront and rear. Council of Motor Club, Suggests New Stylie For "",tic a ê)j a;tc aid it.te rîceiss, 44t i)rlcil, aiti î-riraîie. 111's fnew. tu-tolit treatiiieilt is a>.a,, able iltuie îît±w flukisouaî*ýjxes amîti Lgli s. 111tMe I-tU(lsolI 'errapiatie iew isiteri)r , s 1laartiltess and luxur> arc acîvdwîtiîl ile îaew Lustre Btouici and Suede Ioice tUplîolstcry Iînodisilly taiiored lu Iieated pIaiielilîg anl titttons,ý. Satini-uiaisli lharidwarc and newv garni-sh 11o1u1lings an, provided on ail imoicis.

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