Wilmette Life (Wilmette, Illinois), 30 Mar 1939, Inside back cover

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111gh nutritive value Easily assirilated Great shortening value Econoorical to use Wilson'$ aiw, auodernized Certi- fied Lard is lard brought up to dat. It bas eveY good -quality the. best Of Pure lards have always had, with bore. Note the. improveinent in the, b.avr of your cooking and bakiaig. You'Il wang this aew inodernized Wilson's Certfid Lard in your larder from tlils time on. Cornes only in ~veê.

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