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tu flJj'lflu me. The drive will start immiiediately with a icombinied sales force of 4M( heating, experts and %vill be backel by an intensive advertising program. The objective of flhe campaign is te instail 60,000>hoise-lîeatiing units ini t,,he area and it is predicated on the new« low 'gas .lon's'e-heçatinig rate re- cently put into èffect and;a new Plan of gas burner installation which re- quires no initiai investinent by tlie customer. Gas officiais point out 'that -sales promotion is fundaniental in assist-, ing business recovery and that -the demiand created for house-heating units wiIl furnish eluployment to plumbers, pipe, fitters and skillëd labor in plants which manufacture gas house-heating equipnit. Comsme ta on Sales' Drive "We must go aftet business to keep' it moving upwardj" Britton I. Budd, president of the Public Service Company. of NorthernJliosad In commeiting on tlic sales drive. "The new. low rate for house-heat- ig and the ne,.i plan for installation of gas heating burners %vithiout Initi- al expense to customers, nmakes it possible for us, to miake this deinite move towar(ls* the expansion of tlec gas industry and the attainînent of President Roosevelt's %islhes. "The sale of <60000 house hieating uniits will nieani tremendous activitv on the p)art of nianufacturers %vho .supply. fthe appliances and on tlic trades engaged. ii11 installations." The Public Service Comnpany of Northerni Illinois, The Peoples Gas 'Light and Coke coimpany and West- ern United Gas anid Electric company hiave joined in flhe canipaigii. Canvass Ex~clusive Districts The sales organization of hiouse- heating specialists lias been assigned to exclusive districts ifthc areas sevdby the three' companies and wvill conduct a hiouse-to-house canvas. They are equipped to, make a study of. individual houseý-heatinig prob- lems and handle specifie, problenis on the ground., Converting tlie present lieating sys- tems to autoinatic gas heating will he made at thec expense of the company, iwas explained, and flche new burn- Mat.hew F'rancis I>ht> These inembers of lhe sIIm>n)I'r séhool.dramnatics c/ass ai .Vcwz( Trier Higli school, w~hich is Iiider-'ihe suýrliviisinit of Gordon Vait Kirk. ziilI offer a threc-act comedyv. "T/w Char>,, Schoo/," on 7Tiesdav cvnienijq, .4iigiist 8, ai 8:15 o'c/ock M lh11wNev? Trier autditori-um;. Reading iroffi lef t to r ight, the mem- bers of the, cast pïiured above are : first row-Maxine. Livingston. Ora Jean H, azelwood, Virginia Moyer, jaàne Bull. Eleanor Fornian, Alice Freenian, June TPhrall and Janice Kahnweiler; second row--Marjorie Willianms, EIwood G. Glass, Jr., Dorrance Nygaard. Paul I-usting, johin Milton, Ephraim Ban- ning, Bob Merriman and Margaret! Heineman. HERE FROM NEW YORK IIr. andINIrs. H. C. Tyson and their thiree-v'ear-olcl daughter, Bar- bara, of New York City, are house guests of Mr. and Mrs. WVilliarn D. Shepherd, 341 Meirose avenue, Ken- ilworth. Mrs. Tyson, the former Mildred 'Lund, is a graduate of Northwestern. university and wvas very well. known -en- the north sbore as a inusician. Seynour Nason, 73.3 Cunrnings ave- nue, Kenil vortlî,.lhas been spending theq past three weeks visiting his aunit, Mrs. Frank. Darling of. Poland Springs,ý Maine., Bob -Osgood of Kenilworth acconipanied Iii down when he went to. visit his mother, ,Mrs. Roy Osgood. at her suniiimer homie ià Lincoîniville. Mrs. G. Naonîi Hoît of New York left Saturday after a two weeks' visit Thirh LSeries of Lutheran Broadcasts.Starts Aug.,6 There will:be a.third series of ra- d.io broadcasts ii nid(e r Luthierai auspices beginning Stndav, August 6. 'anîd ontin uing eadi Suinday dur- ing the .months of August, Septeni- b)er and October, it is announiced, These broadcasts are now desig- nated as "The Radio Pulpit," and will bce heard over the National Broadcasting coin p any's red network of coast-to-coast and Canadiani sta- tions, at 3 -30 p. in. eastertn daylight saving tume. Dr. F'rederick H-. Knubel wvill ini- augurate the broadcasts on August 6. and Dr. Paul E, Scberer, pastor of Holy Trinity Lutheran church in New York-City, wilI make most of the later broadcasts. Dr. Knubel will be hecard again before' the completion1 of .the series ofi-roadca-sts. Dr. Knu- bel -is presideni of the United Luth-i eran church in America. The broadcasts are intended' as. rnuch to *reach the unchurched as those ivho a.lready are connected. witbh. some organized church body, it is, expIa ited. HONORS VISITOR Mr. and Mrs. Edward Pohiman and their 'daughtei-, Bonnie, of New York City are Ieaviiig for their home today .Northwestern; rHoward Jones, South- ern California; Hunk And(er-sot. Notre Dame andI Berinie Bierman, .Minnesota. Basketball wilI be offered by "Dutcli" Lonborg, Northwestern, and "Piggy," Lambert, Purdue. This stellar array. of teaching tal-, ent ýplus, the fact that the. East2-West aIl star football game ivill be played at Soldier field, August 24, lias at- tracted a record enrolîmnent to, the school.* Already 300 froin forty- three states have registered, for the schôol. It is expected that:,thie enrollment will exceedý 500, Coàcli East and West Teauns Hanley and Jones are the respec- tive head coaches, for the East-West t1earns and wvill train their squads at \Torthwi!ste'rn. This wiII give the coaches attending the school an op- portunity to watch. these two men- tors' develop their teanis., 1The two squads represent tlîe best in college football *talent of the past several ),cars. Tienit3y-two former .\Il-.\merican pFayers arc on1 the two teanis. .and tNety--tliree institutions are represented by the players of both squads. Both team.s will report'at.[>yche stadiunî on Aulgustý 14, to start a ýt . 'o weeks' training .prograni., \While, ,in Evanston the layers- will bc housed at Nortlwvýestern fraternlity, houses. BACK FRQM FISHING TRIPf John 1".. Weinistock. associated with*theKeilworth Reatvc - pany, rettnrted Thursday of, last week froni a two weeks' fishing trip spent at Tomahawk, Xis. 'Mr. Wein- stock was acconîpaniied by Karl Sey- fôrth, attorney, _and ILdward Peter- son, publisher, both. of Chicago. jimmny Dolaii, twelve-vear-old sin. of Mr. and Mrs. Frank $S. Dolani, 501, Illinois road, returned ou' i. Wednesday of Iast Week froni the St.. Franc is Iospital.» He is slowly recovering froni injuries lie reéeivcd ini an ac- cidenit on Juneý 12, wvlen ail autonio- bile ran intio hini wvhile lie wvas on hiý bicycle. NIrs. Estes Elliott anid lier small -waavi violi1-,bbx rauriniivoriiv1vest va., ar Her other guests are Mr. and Mrs. William G. B .Robert McGrew, also of DesMoines. trai avenue. Mrs. McGrew is hiere to stucly piano witlm Rudolpb Ganz. Mr. McGrew is a Mr. and1 fine violinist, b aving a conservatory of 831 Central mugsie in esMoines. ning bridge -1 - ý'L ------- .. u v.L iv.n s.. Wvviiiam i1 akakeevisitng. Mr. andi Mrs. Johnl rrived Friday to visit the, Hotchkiss of Flint, Miel-., formeriy Frankln Arnold (jean Duncan). 3ayliss family of 610 Cen- of Wilmette.,-o- -o0 Master George Flanîuer lias re- -o- Miss Eleanor Pagelsen of Iowa turned to his borne ini Blackwell; Wis. Mrs. Samnuel H. Darst, Falls is spending the month of Aug- after a five weeks'-,visit :with bis avenue, bad their eve- ust with her aunt, ,Mrs. F. W. Fuer-. grandparents,.t.be E.,P. Fatches;, 611 club last Saturdày. mania, 835 GrceniWood avenue. Washington avenue. I I 4'