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46 WILMETTE LIFE January 17, 1930 WEHA. VE MOVED OUR QUALITY TIRE SHOP AND FERD. PLATE BRAKE SERVICE TO OUR NEW MASTER SERVICE STATION 1854 RIDGE AVE. Each car owner in lllin~is spent an average sum of $107 durmg 1929 for gasoline and oil. The total amount expended by all motorists in the state during the year for motor fuel and lubricant was $180,027,000. These statistics were announced in a bulletin issued by the Chicago Motor club and are based on data furnished by th~ research department of the· American Automobile association. Car owners throughout the country spent the gigantic sum of $2,914,643,000 for gasoline and oil this year. the bulletin stated. "This figure does not take into consideration the gasoline tax," the bulle tin continued. 41 Which when added to the expenditure for gas and oil brings the to.tal to $3,229,693,000. The gas tax is now an important part of the pricP for gasoline and in several states i~ equal to one-fourth of the retail prier per gallon. 11Due to the stead~· gain in the num · ber of motor vehicles registered and. increased usc as travel horizons arc:> broadened, gasoline con sttmption shows a heavy boost each year. Today eight:v per c·e nt of all gasoline refined is used bv motorists. 11 Motorists now usc 38,000,000 gallons per day with a revenue to gasoline sta· tions of $8,000,000 a day. or around $6.000 a minute. 11 The average expenditure ior ~a~ and oil bv states also reflects high\\·a" improvements. In the states wh . .'rtroad.s arc modern the average is lower than in many sections where road· building has lagged. However. this does not hold true in even· instance. as in the case of Florida. -where tht' average motorist spent $203 in 1929. it is due to the large amount of gasolne purchased hy visitors. Gas and Oil Coat Illinois IGraham Presents Motorists $107 During 1929 Two New Eights Two new medium-priced 100 horse power Graham eights were unveiled by the Graham-~aige MotorsT cor~ora tion at the openmg of the ~ew 'i ork automobile show as an addition to tiH' line of two Graham sixes and two tar ger eights. which sh~lre with the 11e~,. models in distinctive improvements 111 style and important chassis develop ments. All models now bear the nam e "Graham" alone, and arc just as completcly Graham in engit~eering .and manufacture, for all bochcs. engmes. and chassis arc built in Graham plants. accordincT to the Hanson ~.rotor com r-. ·· k pany, 557 Chestnut street. \\ tnnd a. Graham- Paige dealers. The outstanding feature 11i tht· Graham announcement is that nonshatterable safety plate glass will be used in every window, door, and wind shield of ali" models, so that every car will he complett'ly armored against the hazards of flying ' splinters and fragments of glass. T_be Grahams are thus the first line of cars in th e medium price class to adopt safety plate :t!-1 standard equipment throughout. Other new developments arc a stnkingly new front-end effect, with n· designed radiators, head-lamps, fcndn lamps, and bumpers, combined to form a unified en~cmble: improved new bod~· frame construction, assembled with bolts so located as to be rasilv accessible for maintenance or rei)airs: new type rubber suspension at for ward end of front springs of the sixe~. and at both ends of all four spr ing ~ of the new ·eights. m Show at Gotha· New Chevrolet Finest in History, Richardson Says "Climaxing a consistent rec ord oi providing it s dealers 'vith constant hbrtter cars. Chevrolet now brings t ~ its dealer organization the finest prcHI uct and th e greatest value in Chevw let history-a smoother1 faster, better six-at greatly reduced prices." ac cording to F. T. Richardson, 726 El111 street, \Vinnetka Chevrolet dealer. "Fundamentally, this new Chevrolet is the same remarkable car that earned over a million three hundred thou sand buyers in 1929," Mr. Richard so n continued. "Scores of vital improve ments have made it a greater car in every way-in performance, in comfort, in safety, in reliability and in economy. "The improved 6-cylinder valve-in head motor has been increased in capacity for fifty horse-power. Four Lovejoy hydraulic shock absorbers are standard equipment on all models. The new four-wheel brakes arc fully enclosed, both front and rear an~l are dirt-and-weather-proof. ' "The beautiful F.isher bodies offer many new factors of strength, comfort and quietness-with wider seats richer interior appointments and a ne~,. non glare windshield. "Auld throughout the chassis an.· found such . improvements as a stronger rear axle, new self adjusting shackles. new bronze bushed pistons a new clutch and a sturdier trans~ission." EVANSTON WHERE WEARE EQUIPPED TO RENDER PROMPT, EFFICIENT SERVICE ON Auto Show Indicates Pierce-Arrow Prof!ress Pierce-Arrow's exhibit at the ~l· tiona! Auto Show "·1-,:ch ope ns this Saturday at the Grand Central Palace. New York revealed that the comnan\' is continuing- its nrogram of expan"ion which resulted in a nearlY doubled \'Olume of business during 1929. In addition to an arra,· of Str;·ight Eights of new and larQ'er dimensiom. the compatw is introducing a sli1!htly smatter model at a somewhat lower price thus extending it'> mark<'1 . Thi~ car has a wheelbase of 132 inrhe-;, an engine of 115 horst'nower ~nrl a facton nrice of from $2.595 to ~2.750 . rlrncnd in~? on bod,· models. A number of notahlt' merhanir·al de velopments are ore't'"t in thr new car!~ princinal amom.r wbi·-h is Picrrc - Ar. row's. new quiet. cl~p;l,le~s rrrar-lihifl which the rnmn~tw ;t..;..;rr1..: i" canahlt of America's sv. iftrst tr;dlir ~arlera· tion. THE GENERAL TIRE COMPLETE BRAKE SERVICE A uthori.~ed Service ·· BENDIX & LOCKHEED BRAKES VESTA BATTERIES TROPIC-AIRE AUTO HEATERS PINES WINTERFRONTS SKID CHAINS-RUBBER AND STEElj Indiana 'Pinches' Illinois Motorists Minus Licenses Itlinois car owners who are with:"lttt 1930 state license plates attacherl to their car are bcinl! arrested and finrcl in Indiana, accord.ing to a statement issued thi:; week hv the tourin~ bureau of the c;1icago Motor club. The statement pointed out that thr Indiana motor . "Chide l;tW nroyicf.e d that no automobilr ""~11 he driven in that state unless the licrnsr plates fM the current year arc attac-hed to it. The fact that a car: owner has anplie.d for, hut. not. recel\'ed th<~ nlatc..; .. 1s I !mmatenal. Fm~s up to $2.1 ~ rr hemv. tmposed upotl vtolators. the motor rt.nb renorts. . . . The Ill mots t~wt<;>r Yehtcle Ia"': nn)vtdes that apoltcahon for new hrt·nsr nlates shall he made on or hrf ..,re Januar.y 1 to the secretar.v of state. h11t that the ~ar !11ay be driven until the plates arrtve tf the ov.:ner shall c~.-r~· ~roof that hr has matie such appltc:-~ hon. Exide Battery Product of Specialized Manufacturing "It's a simon pure battery from case to plates," declared C. C. Abei. of I the Abel Battery and Ignition Service, 716 Elm street, \rinnetka. as he stepped b~~k to ,ad,m_ire the new f.xid.e "44." The 44 ts not a makeshift hatten· manufacturd out of sernnd rate parts and cheap raw material." he continued "as only the best grarle of material i~ used in them. · . "These batteries are the result of 1 !mprovements ~ade from time to timl' 1 m manufacturmg and. distrihution methods." PLATE & STARKEL, Inc. PHONE GREENLEAF l. I I 7180