Wilmette Life (Wilmette, Illinois), 3 Feb 1928, p. 47

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WHY DID YOU MOVE TO · THE NORTH . SHORE? OST residents of the North Shore suburbs have moved to this district from some other locality-from Chicago. from tht southern and western suburbs or from the hundreds of communities all over the country which annually contribute so many thousands of home-seekers to the Chicago district. Many families have settled on the North Shore because they have friends or acquaintances who have experienced its advantages--the transportation facilities, the excellent school systems. the proximity to Lab Michigan. all of the innumerable but important factors that combine to make North Shore living so nearly ideal. The property you have purchased is rapidly increasing in value mainly because, wit~ the building of every new home the supply of available, desirable North Shore vacant property diminishes. Surely one of the major reasons for tht constant growth of tlleK suburbs · lies in the consistent advertising of its advantages--for it is bang adwr- · tised constantly, every day in the week, with paid advertising. A group of business firms. the REAL TORS of your community. are spending thousands of dollars to tell millions of people of the advanuges of investing in North Shore property. Primarily selfish, yes. but every dollar so spent helps to increase the value of your holdings by inducing other desirable families to mak' their homes on dx North Shore-just as you yourself, and countless others. may have originally purchased your present home-site as a direct result of a REAL TOR'S advertising. M ... 'fHE NORTH SHORE REAL ESTATE. BOARD H. 8 R. Anspach Lloyd C. Ayen Bills Rtahy, Inc. J. B. Bradwell F. Coleman 1\arrougbs tf, Co. Dickenson Realty Ass' n. F. H. Gatbtrcoal R. S. Hambly 8 Co. baiNIIa V. Harkneu HeinHn Realty Co. A. D. Htrmaa Hill 8 Stone R. M. Jobn1ton g Co. Charlea C. Kap~ball Erne1t M. Kimball Lake Short Realty Co. Mouat 8 Flaherty, lac. Marny 8 TtrrJ Qaiaba 8 Tysoa Foak A. Ibid Fraak W. R.a.sao J. H. Sdwfu 8 Co. E. Sawyer Smith 8 Christy Browa. lac. WaJm P. S·itb 8 Co. W. G. Stacey 8 Co. E. E. Stults Ralty Co. Frederick B. Thomas tf Co. Tip Realty Co. V aat tf 5tlit D. E. Wiak Wilmette Realty Co. Winnetka Trust 8 SaTiap Baak Wyatt g Coons

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