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1927 . March 11, 1927 F WILMETTE LIFE I TUN~ IN WBBM-ROSENBERG'S ORCHESTRA,."DUKE" BIGELOW DIRECTING, BROADCASTING from "HAYLOFT£" IAN fH E I NG RE- :Tc., .IER A charge account Rosenberg's is the shopper's "right band." at OF [OS lO~ Davis Stt'eet~ .DowntouJn Evanston Telephones: Wilmette 1100 University 2400 .Rogers Park 2 7 7 5 l'HE MC -. ~ c~ \ ~n ncr \Ycc k ~ tin g- a net· lCfll - ou gh t hil l'- r of -- I 1 wit the e has lcces tinent ¥ · of ~~~' .~Jti( \ \.1 ~~ ~ man . keep·· Through 44 Years Behind this facade is the story of an Evanston store. It has looked most searchingly to the needs of North Shore youth. It has led and always will lead in supplying this youth with the best furnishings in the later styles. Rosenberg's for Boys' Wear! mg a s r c- tat io n s per such -com less s on draw" ' a the asters t pre to a ph ere Boys' Sweaters T h ose " J erry J " S w t a t e r s ! · Abo ut t he smartest thing seen about tow n ! They are an intimate p.1rt of every boy's o utfit . and Rosen be rg's have them in st unnin,g desig ns. Pcrm afit sca ms, virgin wool ya rn s: new grey · colors Boys' ..Plus Fours." Glcn,!rquhart PL1ids in grey or tan in these spo rtsy kn ickers! Every ' boy w ants a pa ir and t here's a snappy pJi r here fo r every boy from 1 o to 2 0 yeilrS . SmJrt Two Special Features In Sheridan, Wilton Jr. Suits Two-Knicker Models for the Active Boy l"l l l1 - it tiw~. c0n - $S.OO which t weed cffe-~ts . too .......... . $5.95 d. ton of Thev 'litical 2 Varsity Styles in Boys' Collegiate Shirts, $1.29 Genuine Imported E nglish Broadcloth shirts of the better kind, in fancy patterns as well as plain colors and satin stripes. Values up to $2 .00 ; sizes 1 2 to 14 0 · Boys' "Puritan" Broadcloth, Madras , Percale and Oxford Cloth BLOUSES $15 Three -button C h e v y Weaves. that are so much in demand this sprin( In tan , brown , grey, and Poudre. Cravenettcd for longer wear . Sizes 7 to r 5· l jtl'ight, t elc - 89C . · Wilton Jr. Suits c llin cs ack · Sweat Shirts Like the champions w e a r orange and black designs on a cream background. They will keep you from chilling while you are warming up for the game. Absorb Boys' Silk Ties A great collection of ties here for the North Shore "red bloods." Fancy patterns, stripes, noveltiesevery new color combination for Spring . . .. · · · · $20 Long> Trousers Campus favorites-v a rsity -cut suits that follow the tastes of college men-made for the high school youth. Three-button. S.i tes 14 to en the on ~~e ~oisture freely. Stzes 32 to 40. . . $1 50 · 65 C Boys' Wool Caps, $2.00 lsttor x8. Third Floor Boys' Apparel-Third Floor QUE