Lake Shore News (Wilmette, Illinois), 21 Feb 1918, p. 5

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THE LAKE SHORE NEWS, THURSDAY, FEBRUARY 21, 1918 3 ^ i B S 2 a. ff Millinery Styles for Spring We are showing a wonderful selection of beautiful spring milinery — correctly trimmed and correctly priced. The illustration shows one of the new modes. Among the new hats shown are Small, Medium and Large Poke Shapes Rough Braid Hats Rough Braid Banded Sailors, Military Styles Hats trimmed in Burnt Goose Quills, Wings and Flowers, and small Poke Bonnets in ribbon trims are very chic and serviceable. Our merchandise is right, our prices are right. Von are invited to visit our beautiful department. where you will be assured court- eous treatment. .- :? •• •>£ We have in stock, trimmings and frames for the home milliner. Final CI earance of All Misses and Women's Winter Coats THIS clearance of every Winter Coat we have in stock will af- ford an exceptional buying oppor- tunity for those who have been late in buying a coat. Even if you do not need a coat now it will pay you Well to buy for next winter for from present indications these coats are offered for much less than the wholesale price will be next fall. All Winter Coats Ingersoll Wrist Radiolite Watch to that newly drafted son or brother. 10 each Waterburv Wrist Radiolite Watch, ^u;'-..............$5.50 Values up to $25 These coats are of Jersey and velour materials in good styles and lined throughout Colors are nauy and black Not all sizes. m "_______________________________________ Special Section for Soldiers and Sailors We have assembled together in a special section all articles of necessity and comfort to the soldiers and sailors. This section is located o« the first floor, near and just to the left of the main entrance. This will make the selection of articles for your soldier or sailor boy much more convenient. Here is displayed a large as- sortment of practically anything you might want—bags, comfort kits and toilet cases in khaki and leather, both filled and unfilled. Besides, there are bachelor but- tons, bathrobes, combs, collapsible drinking cups, pocket flashlights, fountain pens, handkerchiefs, pa- jamas, silk neckerchiefs, safety razors, socks, sweaters and sweat- er-coats, tooth brusljes and paste, towels, aiut hair, clothes, and shoe brushes, etc.. The Vogue of Organdie Embroidery s Organdie is firmly established as the most fashionable of spring neckwear materials. Jt is liltli wonder when you consider the delicate charm of the new colored embroideries. What could be daintier than a collar and cuff set made of the beautiful blue or rose-colored organdie embroidery with its delicate edging of venise, which we are featuring at 65c a yard. If you prefer white organdie with pastelle embroidery you will find that here, for we are showing an excellent assortment of both white and colored organdie embroideries at 20c to 75c per yard. Rosebud Trimming Rosebud trimming is suitable for lingerie, infants' wear and other purposes. Single buds, each, 2c; dozen, 22c Clusters, 5c and 15c Chiffon Rosebud Trimmings in pastel colors, yard, $1.25. Silk Rosebud Trimmings in pastel colors, yard, 58c. Special New- Filet Laces, 1 5 c A fortunate purchase enables us to offer some pretty patterns of filet laces and insertions to match for neckwear and lingerie ; two and two and one-half inch widths, yd. 15c. An equally interesting collection of filet laces, both white and ecru, in the attractive rose pattern are offered at 30c, 35c and 40c per .yard. The North Shore's Largest Grocery, Market and Bakery This large food establishment has created and maintained an important place in the affairs of the homes along the north shore. Hundreds of housewives have found that first- class food products of all kinds may be obtained here at lower prices. The Grocery In the Grocery are all the standard, best quality, fancy and staple gro- ceries, also" fresh fruits and vege- tables of all kinds. The Market The best quality of fresh and cured meats of all kinds, poultry and fish are carried at all times, as well as fresh butter and eggs. The Bakery The new sanitary bakery always has a large variety of bread, rolls, doughnuts, pies, cakes, cookies, etc.. baked fresh every day. The quality of th«- products in each of tht-st- departments i« of th^ hiKh»»st. anrl th<e prices always the low«-Ht. Wool Plaid Skirtings for Spring The separate skirt is viewed with highest favor this season and it is the prediction of eminent designers that every woman will have at least one such garment in her wardrobe. For the next three months or more, wool plaids will be the vogue. In this respect, we are particularly fortunate because our stocks embrace remarkably haintsome patterns, contracted for a long while ago. On plaids of equally good quality, Chicago stores are far higher in price than we are. Green and tan, blue and white, black and white, gray and white, green and green and other plaid combinations are shown in all wool fabrics at $2. $2.25 and $2.50 per yard. Do not be misled by (he prices. Fabrics of like quality are sold in Chicago stores from 20 fc to 40'?< higher 1 Wool Serges For the everpresent serge dress, a noteworthy showing of everv desirable color, featuring the new tans and browns, as well as plum, burgundy, gray, green, blue and black. These materials are of unusually good quality and be- cause they were contracted for early last year are quoted at practically pre-war prices. Liberal selections at $1.50 and $2.00 per" yard. | 1 _

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